Heba Abu Musaed is the Managing Director and Executive Producer of Cre8 Studios, leading its creative and strategic vision across film, television, and documentary production. With over two decades of experience across major Arab networks and international projects, her credits include El Mahatta (with ID8 Media), Barlaman Shabab for Al Jazeera O2, Ninja Warrior (ON TV Egypt), and multiple MBC productions, including Cash Taxi, Kelmet Haq, and Foras Thanya. A Berlinale Talents alumna and Film Independent Global Media Makers fellow, Heba is dedicated to elevating Arab storytelling through cinematic craft and cross-cultural collaboration.